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	<title>Alwyn Cosgrove</title>
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	<description>Motivation, Mindset and Business Coaching for Fitness Professionals Real World Fitness and Fat Loss Training www.alwyncosgrove.com</description>
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		<title>Training Strategies for Fat Loss Clients</title>
		<link>http://alwyncosgrove.com/2012/05/training-strategies-for-fat-loss-clients/</link>
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		<pubDate>Tue, 15 May 2012 19:49:51 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Recent Posts]]></category>

		<guid isPermaLink="false">http://alwyncosgrove.com/?p=2679</guid>
		<description><![CDATA[Traditionally most certifications in the fitness industry have taught exactly that &#8211; fitness. However in today&#8217;s world &#8211; clients arriving in gyms are often seeking fat loss alongside fitness &#8211; something that is NOT taught.I broke this topic down last year on the Perform Better tour and explained the differences in approach to fat loss [...]]]></description>
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		<title>What&#8217;s the Lifetime Value of a Client?</title>
		<link>http://alwyncosgrove.com/2012/05/whats-the-lifetime-value-of-a-client/</link>
		<comments>http://alwyncosgrove.com/2012/05/whats-the-lifetime-value-of-a-client/#comments</comments>
		<pubDate>Tue, 08 May 2012 21:01:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Recent Posts]]></category>

		<guid isPermaLink="false">http://alwyncosgrove.com/?p=2670</guid>
		<description><![CDATA[Think about this: What&#8217;s the lifetime value of a client? Let&#8217;s just say that an average client pays you $250 per month and stays with you for one year. That means one client would be worth $250 x 12 months or $3000.00 It doesn&#8217;t take a math genius to figure out that signing up just [...]]]></description>
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		<title>Raison d&#8217;être&#8230;.</title>
		<link>http://alwyncosgrove.com/2012/05/raison-detre/</link>
		<comments>http://alwyncosgrove.com/2012/05/raison-detre/#comments</comments>
		<pubDate>Mon, 07 May 2012 16:13:53 +0000</pubDate>
		<dc:creator>Alwyn</dc:creator>
				<category><![CDATA[Recent Posts]]></category>
		<category><![CDATA[Alwyn Cosgrove]]></category>
		<category><![CDATA[Jason Ferruggia]]></category>
		<category><![CDATA[Muscle Gaining]]></category>

		<guid isPermaLink="false">http://alwyncosgrove.com/?p=760</guid>
		<description><![CDATA[I have presented several times on fat los training and techniques in my career -  at the 2007 and 2011 Perform Better tours, the 2008 NSCA conference, ECA in 2009 and 2011 and the World Fit Body Bootcamp conferencejust a couple of months ago to name a few. As part of my presentation I talked [...]]]></description>
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		<title>The Dash</title>
		<link>http://alwyncosgrove.com/2012/05/2650/</link>
		<comments>http://alwyncosgrove.com/2012/05/2650/#comments</comments>
		<pubDate>Sun, 06 May 2012 13:12:58 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Recent Posts]]></category>

		<guid isPermaLink="false">http://alwyncosgrove.com/?p=2650</guid>
		<description><![CDATA[By Linda Ellis and Mac Anderson &#160; &#8211; AC]]></description>
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		<title>The Gap</title>
		<link>http://alwyncosgrove.com/2012/05/the-gap-2/</link>
		<comments>http://alwyncosgrove.com/2012/05/the-gap-2/#comments</comments>
		<pubDate>Tue, 01 May 2012 13:10:43 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Recent Posts]]></category>

		<guid isPermaLink="false">http://alwyncosgrove.com/?p=2647</guid>
		<description><![CDATA[The gap between where you are, and where you want to be &#8211; is called FRUSTRATION. Frustration is eliminated by Education and Action. So what do you need to know to get to the next level? Make a list and start learning. What books do you need to read? Seminars do you need to attend? [...]]]></description>
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		<title>New Rules of Lifting for Life</title>
		<link>http://alwyncosgrove.com/2012/04/new-rules-of-lifting-for-life/</link>
		<comments>http://alwyncosgrove.com/2012/04/new-rules-of-lifting-for-life/#comments</comments>
		<pubDate>Thu, 26 Apr 2012 12:50:05 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Recent Posts]]></category>

		<guid isPermaLink="false">http://alwyncosgrove.com/?p=2640</guid>
		<description><![CDATA[This is the introduction for our newest book &#8211; out today! &#160; I&#8217;m Not a Geezer. I&#8217;m You. Almost every day I get an e-mail that starts like this: “I’m ____ years old, ___ feet, ___ inches tall, and I weigh ____ pounds. I’ve been working out ___ years, with a combination of ___ and [...]]]></description>
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