Posts Tagged ‘Perform Better’

As promised here is the workout we did at the Long Beach Perform Better Summit

Here’s a breakdown of what we did with a small amount of equipment, a couple hundred attendees and a LOT of heart and effort:

–

The entire workout took just over one hour to complete (including instruction time).

Seriously, these PB events are amazing. If you’re a fitness pro and you don’t take time to attend a PB summit, then I’m not sure you belong in our field.

–
AC
PS – Special thanks to the Results Fitness team for helping me out at this event. Our entire training team were at PB this weekend. None of our supposed “competition” were there. The best fitness presenters in the World were in Long Beach and my team were learning from them — our ‘competition’ weren’t. There’s a reason why our team are the best there is …. and the gap is widening.

One week gone already in 2011….

This was a busy week for me at Results Fitness. Not only is our gym busy, I’m finalizing my talk for next week’s Perform Better seminar in Los Angeles, and we had four days of masterminding with our Results Fitness Business Coaching group.

Nevertheless, one of my goals for January was to get twenty training sessions done. At the end of week one, I’m on track.

Here’s what I did this morning:

Dynamic Warm Up

Core:
Plank
Side Plank

Resistance Training:

Dumbbell Split Squat paired with Inverted Row (3 sets of each)
Dumbbell Romanian Deadlift paired with Push ups (3 sets of each)

Metabolic Training:
15 mins interval training

Total workout time was just under 50 mins and according to my HR monitor, I averaged 134bpm, peaking at 163bpm and burned approx 550 calories.

–
AC
PS – This workout was adapted from phase one of the New Rules of Lifting for Abs

This past weekend saw the Results Fitness crew attending the last Perform Better Summit of the 2010 season. Another amazing event with over 650 attendees, and an amazing speaker line-up.

What’s also worth pointing out is the level of attendee at the event. Over the weekend I spoke with Randy Hetrick (founder of the TRX), Peter Twist, Dan John, Sean Skahan (Anaheim Ducks), Valerie Waters, Matt Durant (University of LaVerne), Jon Chaimberg (conditioning coach to Georges St. Pierre, Rashad Evans and other top MMA competitors).

They are at the VERY top of their niche in the fitness field, and took time out of a packed schedule to attend the Perform Better event – not as speakers – just as attendees. Makes you think huh?

There are probably 100 gyms in Los Angeles within 30 miles of the event. That will mean there’s about 1000-2000 trainers. About 650 attended the Perform Better clinic. All the others didn’t need to get any smarter I guess — but those people – who need to attend the least – were right there. Goes back to my belief on the closed loop – the best get better…

QUICK PLUG to the Results Fitness team: Our entire training team were at PB this weekend. None of our supposed “competition” were there. The best fitness presenters in the World were in LA and my team were learning from them — our ‘competition’ weren’t. There’s a reason why our team are the best there is …. and the gap is widening.

On to the practical session (you’ll have to wait for the DVD of my lecture) -
This was a HUGE group so we had to do a little less than we had planned just due to space and equipment. But thanks to Polar who put heart rate monitors on several of our attendees – we still managed to see heart rates getting close to 100% of max!!

This is a sample of the type of workout you’d get at Results Fitness:

Warm up:
Forward and backward jumps paired with walking knee hugs
Side to side jumps with walking leg swings
Jumping jacks paired with walking lunge and reach
Forward and backward hops paired with lateral lunge
Side to side hops paired with pivoting deep squats

Reactives
Change of direction sprints
Forward to backpedal sprints

A couple of weeks ago I attended the Perform Better Functional Training Summit in Chicago.  It was the 2nd of three Functional Training Summits they hold throughout the summer, with the 1st being in Providence, RI and the third still to come this August 6th-8th in Long Beach, CA.

While I was at the event I thought about how much fitness professionals could learn from Perform Better the company – so I decided to share some lessons I’ve taken away from doing business with them which could benefit all of our businesses:

• Deliver Value To Grow Your Business – I’ve attended about 10 Perform Better events and made numerous purchases from them and every time I’ve felt like I’ve gotten more than my money’s worth.  In fact, to this point I’ve yet to come across someone who didn’t feel like they’ve received their money’s worth (or more) at any of the Perform Better events.This kind of consistent value that they deliver is the foundation of their success and should be the foundation of any businesses success.  It’s as simple as this: In every transaction you have with a customer or client provide them with an experience that makes them want to do business with you again.

• Educate and the Sales Will Come – The Perform Better Summits, the Functional Movement Screen Workshops and all the other Perform Better events are all incredible sales vehicles without ever really ‘pitching’ anything.  The key is simple – each of these events educates fitness professionals on how they can do a better job serving their clients.
  This is a great way to generate sales in two ways:
  1. Any of the tools or resources used in the presentations are made available by Perform Better so if fitness professionals want to implement what they’ve learned, Perform Better offers solutions so they can.
  2. The fitness industry is notorious for turnover so by educating fitness professionals, Perform Better is essentially helping people stay in the industry, become more successful and in turn potentially become a long term customer.

How can you apply this?  The more informed your clients are – the more successful they will be.  If you educate them on nutrition, supplements and a supportive lifestyle, they’ll be more likely to reach their goals and more likely to stay with you as a client. Not to mention that if you provide some of the solutions like supplements or nutrition education – you can offer them to your clients as a profit center.

• Make Everything A Win / Win – This is similar to my first point but since we deal with Perform Better on a bit of a different level than most consumers since we offer a pre-conference IYCA Certification Workshop and have done a few other things with them outside of simply attending events or making purchases.What I’ve consistently seen from them is that in every transaction, every project and in every working relationship – they work to make sure that both parties come out ahead.This sounds simple – but in business and especially in the fitness industry – it’s not as common as it should be.They’ve worked diligently to make sure we benefit at every turn when we deal with them – and you should be doing the same in all of your business relationships.  You should make it a goal that every client, prospect, JV partner or member of your network feels like when they deal with you – they benefit.

• Keep Evolving – Every year Perform Better Summits keep changing and improving.  Each year there are new presentations highlighting the latest successful industry trends in training and equipment. In fact, the Summits are often the vehicle to educate fitness pros on the latest industry developments – so they’re usually the people setting the tone for a lot of what successful trainers and coaches are doing with their clients.

• Use Relationships As Your Foundation – We talk about it over and over and Perform Better is a perfect example of it – relationships are crucial to business success.

When I attend Perform Better events it feels kind of like a big family reunion – but more fun 

This isn’t an accident.  Their team is incredible and takes a personal interest in everyone they do business with.  In fact, it’s pretty apparent in everything that they do from consistently looking for ways for you (or us) to save money when making purchases to little things like Chris Poirier – taking a couple minutes out from running the event – to have an I-Phone Lightsaber battle with Tyler.

In fact, the Rep that we work with, Jennie Rohde had a baby gift for Holly and me when we showed up.  How thoughtful is that?

All of this is stuff you can do to.  Take a person interest in your clients.  Be nice (and attentive) to their kids.  Go out of your way to help them be more successful.

There you go – 5 big lessons you can take away from the equipment company I consider to be far and away the leader in serving the fitness professional market.

By the way – if you’re going to be making any orders with Perform Better soon, give Jennie  Rohde a call at 888-556-7464 ext. 114 and tell her you read this blog and she’ll make sure you get our discount 

Dedicated to your success,

Pat Rigsby
www.fitbusinessinsider.com

Just got back from the Chicago Perform Better Summit. This was the biggest Chicago summit attendance ever – over 500 attendees!

If you weren’t there, make sure you get to the last summit of 2010-  Long Beach, CA.  The PB team are quite honestly the single best educational events in the fitness profession right now.

The non-presentation highlights for me include watching the USA-Ghana game with Lee Burton, Bill Hartman, Mike Robertson and Rachel in downtown Chicago and then having to race back to McCormick place for a panel Q&A, just after the USA had lost (with a cab driver from Ghana!). And Sunday morning was crazy -Watching Germany – England in the hotel bar and relaying the scores to my friend Mark Verstegen (responsible for the fitness prep for the German team), who was presenting next door!!

As promised here is the workout that I taught at the hands-on session on Friday morning. This is based on the actual semi-private sessions we do at Results Fitness

Warm-up (15 mins)

Forward and back jumps paired with walking knee hugs
Side to side jumps paired with lateral lunge w/ crossover lunge
Jumping jacks paired with walking lunge w/ overhead reach
Forward and back hops paired with walking leg swings
Lateral hops paired with pivoting squats (various foot positions)
Reactive sprints (chaos style – direction change)

Just got back from the Providence Perform Better Summit. This was the biggest summit attendance ever – over 700 attendees were there learning, networking and having fun.

If you weren’t there, make sure you get to either Chicago, or Long Beach and check out the next events. These are quite honestly the single best educational events in the fitness profession right now.

As promised here is the workout that I took the 200+ hands-on attendees on (special thanks to Mike Wunsch and Aaron Moser for helping out). This is based on the actual semi-private sessions we do at Results Fitness.

Warm-up (15 mins)
Quadruped thoracic spine rotation and extension
Forward and back jumps paired with walking knee hugs
Side to side jumps paired with lateral lunge w/ cross behind
Triangle jumps paired with reverse lunge w/ diag reach